DNX Foods Enters into Partnership for Whole30-Approved Protein Bar
DNX Foods entered into a partnership with Whole30 to provide its reformulated nutrient-dense line of grass-fed beef and bison bars to the Whole30 community nationwide. The shelf-stable up to one year bars combine 10-14g of real protein with organic fruits and vegetables in a balanced 1.5-oz bar.
Whole30 is a 30-day nutrition reset eating plan designed to help put an end to unhealthy cravings and habits, restore a healthy metabolism, heal the digestive tract and balance the immune system. Created in 2009, Whole30 has helped millions of people change their health, habits and relationship with food, the organization claims. Meat and poultry are a prominent component of this elimination diet that excludes grains, dairy, legumes, alcohol, sweeteners and specific controversial ingredients, such as monosodium glutamate and carrageenan.
The original DNX bars used honey as a binding agent, also contributing flavor and slight sweetness. The new bars rely on dates and naturally sweet fruits and vegetables. The bars have a suggested price of about $2.99 each and come in five varieties: Dark Cacao Cherry Coconut, Fennel Sweet Potato, Jamaican Style, Mexican Style and Sweet Potato Pecan.