Functional Foodies Seek Cookies with Benefits
Whether it’s training for a marathon or studying for final exams, The Cookie Department's all-natural, individually packaged cookies fulfill a purpose. They start with clean ingredients and classic cookie formulations, then they're fortified with unique and innovative elements to provide consumers extra benefits in every bite.
The idea of creating functional food cookies took shape one afternoon when founder Akiva Resnikoff refueled with a jolt of caffeine and a sweet snack at a coffee shop. He noticed other patrons were also experiencing an afternoon slump. He decided to combine his love of coffee with baking to create a functional treat. After testing more than 50 batches in his mother’s kitchen, he perfected Awaken Baked, a cookie infused with 40mg of fair trade coffee and chocolate. The line now includes Tough Cookie, a peanut butter toffee cookie with 10g of whey protein; Great Full, a sweet potato cranberry oatmeal antioxidant cookie that's also vegan; Snap Back, a ginger and cayenne spiced cookie; and Chocolate Chip Nookie, a rich chocolate chip cookie infused with maca root.