GPC Unveils New Logo On Updated Web Site
The new GPC logo is an evolution of the previous one. It still retains its triangular shape, but now it reaches outward, signifying the global nature of the company's business. The three sections of the logo build upon one another with the earth-tone colors reflecting the renewable resources as well as the natural essence that underscore GPC's ingredients. A customized font adds to the fluidity of the logo and ties it all together.
Launched simultaneously, GPC's updated Web site has a significantly more dynamic and vibrant look. Taking its design from visual cues in the new logo, users will find better navigation tools as well as more information-rich segments on product and market information.