Guayaki Pure Heart Promotes Cardiac Health

July 17, 2008

Sebastopol, Calif.-based Guayaki adds Pure Heart to its line of functional organic yerba mate drinks. The Pure Heart blend features invigorating organic yerba mate (mah-tay) combined with hawthorn and yarrow — which are known to promote improved cardiac performance. This heart-healthy blend is combined with organic rose hips, hibiscus, organic raspberry juice and cranberry juice to create a delicious and refreshing grab-and-go drink.

Guayaki Pure Heart contains caffeine comparable to coffee and energy drinks. The caffeine, however, is balanced by mate’s content of theobromine (the euphoriant in chocolate) and another mild stimulant named theophylline. Yerba mate is also a good source of B vitamins including pantothenic acid — the "anti-stress'' vitamin which promotes proper function of the adrenal gland. Pure Heart is a rich source of magnesium, which has been proven to ease anxiety. Many caffeine-sensitive people who drink yerba mate gain vitality and clarity of mind, but don’t experience the jitters, stomach discomfort, energy crash and headaches that are common complaints expressed by people that drink coffee and energy drinks.

Mildly sweetened with organic cane juice and containing only 50 calories per serving, Pure Heart is made with yerba mate, a nourishing ‘whole herb’ that offers adaptogenic properties, contains 24 vitamins and minerals, 15 amino acids, 11 polyphenols and saponins (phytochemicals that bolster the immune system). Unlike other functional and energy drink concoctions that feature synthetic and isolate ingredients, Guayaki follows a “whole plant - whole health” herbal tradition that unleashes the natural form of these nutrients in a way that can be easily absorbed and processed by the body.

Suggested retail price for a 16-ounce bottle is $2.19.

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