You Light Up My Life
Having mastered how to look like I worked in a professional home of business, I moved on to lighting. Four different light fixtures, one screaming match with a mini-blind cord, and dozens of YouTube videos later, I found the precise angle and diffusion to keep me looking my best, no matter what time of day or night.
For my fellow four-eyed friends, how not to have your screen show up in your lenses was of particular importance to me, especially for official presentations I was doing. Nothing says 'hey, I'm reading off of my screen" quite like the illumination of your screen in your glasses.
I included a handy video that started me on my way down the rabbit hole of video presentation mastery, but suffice it to say, there's a lot to be said for a well placed lamp and a perfectly-angled camera.
Dress for Success
I've seen numerous Quarantine stats about the decline of clothing and makeup sales. I'm not sure who they're talking to, because I've gone the opposite direction with my purchasing power. After seeing myself in the 900th long-sleeved t-shirt, I gave my top-half makeover.
Since people would only be seeing me from the shoulders up, I concentrated on shirts that had a flattering color, neckline, or (and this was a new one for me) shoulder silhouette. This all sounds extremely egotistical, but I definitely noticed an uptick in the number of people who paid attention when I talked once I paid attention to what as on my outside.
My last adventure in non-influencer virtual meeting mastery was to go against the grain of what every feminist writing I've read suggested I do: To Thine Own Self Put on Makeup.
I have cheeks that would make Alvin, Simon, and Theodore jealous and they sit directly below a pair of very dark-circled undereye bags. After watching more makeup tutorials than I'm comfortable admitting to, I finally figured a few tips and tricks to make me look less worn down and more spruced up. I also finally figured out this magical thing called contouring, but that's a different blog for a different brand all together.
Presentation Mastery
I've found myself on a lot of virtual calls lately where someone will mention something about a piece of artwork behind me or how dim I'm not. I'd love to respond with my trademark mischievous grin and pass it off as a lark, but in reality, I usually start talking about it the second anyone brings it up. There's a certain level of pride I have now for how much watching, rearranging, and re-configuring it took to get me here.
I'll never be America's Next Top Model, but it's possible I have a shot at America's Next Top Lockdown Non-Influencer.
Erin Hallstrom is the resident geek and Swiss Army Knife of FoodProcessing.com and the author of our Working Wit blog, she's responsible for the digital strategy for FoodProcessing.com including posting content, managing social media, and analyzing reader data. She's a Toastmaster, a Black Belt in Karate, and an Improv Performer to boot. Erin also is a founding member of the Influential Women in Manufacturing program, the creator and host of our Food For Thought podcast, and is a producer and host of our Manufacturing Tomorrow's Workforce podcast. Give her a shout-out or get in touch with her via email.