Food Biz Kids: Raisin Bran Cereal Bars

Aug. 23, 2006
Our 7th-grade panelists sampled a new Kraft Foods snack product where Raisin Bran Cereal Bar’s key ingredient raised more than one pair of eyebrows.

If you have a new product you want to test on our 7th- and 8th-grade panelists, contact Diane Toops at [email protected], or (630) 467-1300, ext. 321.

Thomani Adams, 7th grade:

The Post Raisin Bran Cereal Bar is very disgusting. The texture is really gritty and it smells like oatmeal cookies. I don’t recommend this product. It is nothing like the cereal.

Tommy Rorke, 7th grade:
The texture is pretty rough and it clogs your throat. It has really no smell. The taste is bad, and it leaves you with an annoying aftertaste.

Sarah Maloney-Franke, 7th grade:
I don’t really like raisins, so these bars look pretty gross. They’re hard and chewy and the taste is pretty bad. The taste in my mouth is nasty. I don’t think this is a good product for kids. I think parents will like them though because they’re healthy.

Darius Darnell Knox, 7th grade:
It tastes like so nasty -- old cereal mix with oat and raisins. The packaging is good because it’s easy to carry around. It feels smooth like a candy bar. It smells like Raisin Bran cereal that you get out of a box. It needs more or different flavor to it. I think it should go into stores because people like strong-tasting cereal bars.

Naomi Essome, 7th grade:
This is the best bar ever! The Raisin Bran taste on the go is great. It’s crunchy, sweet and has that rich taste of raisin we all know and love so much. I would definitely recommend these to other people. It’s also good for your health.

Christian Hunter, 7th grade:
The packaging is not eye-catching at all. It looks like any other package out there. However, the smell is pretty catching. But don’t taste them, because you can’t really taste anything at all. They definitely have to work on the taste and the packaging. I personally wouldn’t eat this product.

Marie Pelissier, 7th grade:
I like the texture of oatmeal. The cinnamon is really good, and you can really taste it. I don’t think the boy on the package is really appealing. If I saw it in the store, I would walk right past it. I think if it were a bright red, it would catch a lot of people’s eyes.

Allison Slaughter, 7th grade:
I think Post Raisin Bran Cereal Bars look very appealing in the bright purple box and yellow and purple wrappers. I think many kids who enjoy Post Raisin Bran cereal will like these bars. Mostly, kids who don’t have time to eat a real breakfast will buy these. I personally will not eat these, but I don’t like Raisin Bran cereal.

Dandy’ Elle Towns, 7th grade:
They taste of cinnamon and smell minty and cinnamony. The texture is very crunchy, rough and salty. I also like the raisins. Very tasty!

Juan Reyes, 7th grade:
These Post Raisin Bran Cereal Bars are pretty good, but I don’t think people will buy this product. It would be better without the raisins. Raisin lovers will love this product, but it’s not for me.

Hank Strickler, 7th grade:
The packaging is ugly. It almost makes me depressed to look at it. I think whoever made this packaging should be fired.

Xiuming Chen, 7th grade:
Everything about Post Raisin Bran Cereal Bars is bad; there is not anything good about them. They will do terrible on the market. Also, the packaging is horrible.

Ana Leon, 7th grade:
Post Raisin Bran Cereal Bars are nasty. The raisins are disgusting, and they stick under your teeth. I don’t like them at all.

Jeremy Johnson, 7th grade:
No more of these Post Raisin Bran Cereal Bars should be made. Don’t give them to children that don’t like raisins. They smell great, but the taste is rough and nasty. They need more sugar.

Brook Toland, 7th grade:
These taste good and are somewhat healthy. The smell is bad, and the texture is bumpy. Still, it tastes really good.

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