Conagra Foods Lamb Weston and Burger King Brand Together for Crispy Microwaveable French Fries

Sept. 2, 2009

Burger King Corp. has entered into a licensing arrangement with ConAgra Foods Lamb Weston whereby Lamb Weston will introduce a retail line of crispy and flavorful microwaveable Burger King branded french fries that will hit shelves of select retailers, including Wal-Mart, this fall. King Krinkz, seasoned crinkle-cut fries, will be the first to market in early September, soon followed by King Kolossalz, extra-large fries, and King Wedgez, seasoned potato wedges. The price point for each 4.5-ounce box will vary among retailers.

Sponsored Recommendations

Learn About: Micro Motion™ 4700 Config I/O Coriolis Transmitter

An Advanced Transmitter that Expands Connectivity

Micro Motion™ G-Series Coriolis Flow and Density Meter

Micro Motion G-Series: market-leading compact design featuring advanced process diagnostic capability.

Embracing Sustainability using Advanced Measurement Instrumentation

A practical guide to greeningyour brewing operationsusing advanced measurementinstrumentation.

Get Hands-On Training in Emerson's Interactive Plant Environment

Enhance the training experience and increase retention by training hands-on in Emerson's Interactive Plant Environment. Build skills here so you have them where and when it matters...