Rice-A-Roni, a brand of the Quaker Oats Co., Chicago, a subsidiary of PepsiCo, Purchase, N.Y., introduces single-serve, microwavable, flavored rice cups that offer a convenient and delicious way to fulfill meal-time cravings for people on-the-go. With a unique blend of tender long grain rice, toasted vermicelli and other flavors, Rice-A-Roni cups can be enjoyed as a snack or a meal on its own. Simply add water and microwave for 3 1/2 minutes.
"Rice-A-Roni has been providing families great-tasting and convenient meal-time solutions for more than 50 years," says Tania Haladner, director of marketing. "We are always looking to develop new products that deliver unmatched taste, quality and convenience that meet our consumers' needs."
Rice-A-Roni cups come in three flavors: Cheddar Broccoli, Chicken and Creamy Four Cheese. The cups are available nationwide and have a suggested retail price of $1.29.
