Smiling Snacks Are Satisfyingly Sweet

May 6, 2009

Pepperidge Farm, a Norwalk, Conn.-based unit of Campbell Soup Co., adds Pepperidge Farm Goldfish Grahams to its Goldfish line of baked snack crackers. The smiling snacks are satisfyingly sweet and ideal for lunch boxes or on the go.

Sure to please both moms and kids, they are made with whole grains, contain no artificial preservatives and are available in three popular flavors: Honey, Chocolate and Cinnamon.

To understand how moms would feel about the new Pepperidge Farm Goldfish Grahams, Pepperidge Farm conducted a consumer study to see if they passed the ultimate test with moms. An impressive 98 percent of moms said they would purchase Goldfish Grahams for their families, and more than 80 percent of moms agreed they are fun to eat, good on the go and a snack that their kids will also agree on.