Stacy's Pita Chips Supports Female-Founded Businesses Through New Packaging Code

March 1, 2021

Stacy’s Female Founder Finder bags feature a QR code that will direct consumers to nearby female-founded businesses.

Stacy's Pita Chips is offering an opportunity for consumers to connect with female-founded businesses through its Stacy’s Female Founder Finder bags. Each bag features a QR code that, once scanned with a mobile phone, will direct consumers to nearby female-founded businesses.

These specially-marked Stacy's Female Founder Finder bags will be available at retailers nationwide while supplies last. The bags and the mission are being introduced as part of Women's History Month, which takes place in March. In a 2020 survey, Stacy’s Pita Chips identified one of the biggest challenges for female founders is being found.

As a brand founded by a female entrepreneur, Stacy's Pita Chips is also bringing back its Stacy’s Rise Project in May. The Rise project was launched in 2019 and offers female founders various resources to succeed, including business grants, executive mentorship, and professional advertising services.

About the Author

Erin A. Hallstrom

Erin Hallstrom oversaw our digital content strategy for the Food Processing brand from 2008-2023. She is now the Associate Director of SEO Strategy for Endeavor Business Media, where she holds technical certifications in both website analytics and search engine optimization. Most recently, she was named the 2022 Marianne Dekker Mattera Award Winner.