Eight O’Clock Coffee Now Featuring Coffee with Benefits
Today’s consumers want more from their everyday beverages. Retailers are responding by offering numerous ready-to-drink products. Now they can offer innovation in the coffee aisle thanks to Eight O’Clock Coffee Infusions. Part of the Tata Global Beverages family of brands, Eight O’Clock Coffee is America’s original gourmet coffee, brewed with passion for more than 150 years. New Infusions is a line of thoughtfully crafted coffees made with 100 percent Arabica beans and blended with additional ingredients to deliver an enhanced coffee drinking experience.
Three new varieties join the less-than-year-old original line of Alert and Relax. Alert is blended with guarana and caffeine for an extra jolt. Relax is a decaf brew gently blended with chamomile and lavender, making it perfect for a calm moment. New Super Spice is a medium roast blended with turmeric and cinnamon designed to awaken the senses. Acai Glow, also a medium roast, features acai berry for a rich, fruity, vibrant coffee experience. And B6 Metabolism is dark roasted and crafted to help support normal energy-yielding metabolism with a fruit and herbal blend rich in vitamin B6. All varieties are sold ground in 10-oz. bags.