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    1. Business of Food & Beverage
    2. Business Strategies

    Baby Boomers Spell Trouble for Consumption

    Jan. 19, 2009
    How Baby Boomers' wallets could spell trouble for consumption.

    Adweek ponders the effect Baby Boomers' changing fortunes could have on the consumption of goods and services and what that means for the rest of us.

    Read more at Boomers Caught in Squeeze Play

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