Unilever To Auction Margarine Business

June 19, 2017
Fall auction could net $7.5 billion for Country Crock, Shedd's, etc.

Unilever plans to auction off its margarine and spreads business this fall, with the deal completed by year-end, its chief financial officer said last week.

Graeme Pitkethly announced the plan at a conference hosted by Deutsche Bank. "If we are unable to achieve sufficient value in an outright sale, we do plan to demerge this business, and that might take a little bit longer," the CFO was quoted by the New York Times.

Reuters cited sources that estimated the business could net Unilever about $7.5 billion.

The possibility of splitting off the large but shrinking business was first announced in April, a few weeks after Kraft Heinz made a short-lived but shocking offer to buy all of Unilever.

Unilever's worldwide margarine/spread brands include Amora, Becel, Blue Band, Country Crock, Flora, Rama and Shedd’s.

Sponsored Recommendations

Refrigerated transport services you can count on

Ensure product quality from origin to final destination with refrigerated shipping solutions from Schneider.

4 shipping challenges that a dedicated carrier can solve

Navigating the logistics industry is challenging. Find out how a dedicated transportation solution can solve some of the most common shipping challenges.

Dedicated lightweight solution maximizes bottled water payload

A leading bottled water company needed a carrier to transport water from 29 plants to retailers. The challenge? Handling over 46,000 pounds. Read the study.

Recipe for successful growth: Schneider’s dedicated fleet services helps bakery rise

Learn how a large bakery company complimented their private fleet with Schneider Dedicated freight services to increase freight capacity, amplify visibility & reduce costs.