SymphonyIRI Group announced on April 17 the most successful food and beverage consumer packaged goods brands in its 2011 New Product Pacesetters report.
Many of the most high-impact launches come from the food and beverage industry's biggest manufacturers, such as Procter & Gamble and PepsiCo, however, there also is an increasing trend toward manufacturers, big and small, bringing highly-targeted new products.
According to the report, the 2011 New Product Pacesetters Top 10 Food and Beverage Brands ($ Millions) are:
- P.F. Chang’s Home Menu
- Thomas’ Bagel Thins
- Oscar Mayer Selects
- Folgers Gourmet Selections K-Cups
- M&M’S Pretzel
- Sun Drop
- Kellogg’s Special K Cracker Chips
- LEAN CUISINE Market Creations
- Gold Peak Chilled Tea
- BAILEYS Coffee Creamer
Source: SymphonyIRI New Product Profiler™
Stay tuned to FoodProcessing.com for a more in-depth look at the 2011 New Product Pacesetters coming soon.
