The Retail Bakers of America (RBA), American Bakers Association (ABA) and Bakery Equipment Manufacturers & Allieds (BEMA) announced the launch of All Things Baking. The three industry associations are creating a new, national trade show that will serve as the industry’s annual marketplace, meeting place and educational forum during the 2-year gap in the IBIE rotation. Launching October 2-4, 2011 at the Renaissance Schaumburg Hotel and Convention Center just outside of Chicago, Illinois, All Things Baking will include educational and exhibit offerings focused on keeping baking and food service professionals on the leading edge of consumer trends. All Things Baking will be held in lieu of RBA’s standalone annual event, the American Retail Bakery Exposition, and is being designed for a much wider audience than has frequented traditional “retail baking” events in the past. Professional bakers, caterers, restaurateurs, pastry chefs, cake decorators, chocolatiers, bakery directors and other culinary professionals are encouraged to attend to get ahead of consumer trends, explore the ever-changing art of pastries, desserts and breads, hone their skills and get the information, answers and strategies they need to make their businesses more productive and profitable.
