EasyFlav clean flavor technology eliminates the bitter and green notes from the company's HarvestPro pea protein to create the most neutral-tasting, 100 percent vegan protein on the market. Flavor has proved the key challenge in formulating with vegetable-derived proteins, as their characteristic green notes lend a bitter taste. Independent trials at North Carolina State University found “significantly lower” bitter green pea notes than other samples, giving a neutral flavor that opens up new formulation possibilities in a wide range of applications. It also reduced dependency on flavor maskers.
