Jack Link’s will be launching five new protein-packed products in 2018. The shelf-stable lineup includes Lorissa’s Kitchen Beef Sticks, which are made from 100 percent grass-fed beef that has been seasoned and slow-smoked without any added nitrates, monosodium glutamate or gluten. Jack Link’s Multi-Packs feature 10 individually wrapped meat sticks in original beef, pepperoni beef and turkey varieties. Protein-loaded Jack Link’s Steak Strips deliver 8g protein with only 70 calories. Flavors are original and teriyaki. The brand is entering the salty snack aisle with Jack Link’s Pork Rinds. With only 1g of carbohydrates and 8g protein per serving, the initial rollout comes in Applewood BBQ and Sweet & Hot.
Also new for the brand is Jack Link’s Cold Crafted. This snack brings two Wisconsin delicacies together--smoked meats and cheese--in one offering. Made with 100 percent beef, the Cold Crafted brand includes smoked meat sticks (original, loaded with pepper jack, and loaded with cheddar cheese); beef and cheese bites; and smoked meat sticks and cheese (cheddar and pepper jack).