Naturally More Launches Line of Probiotic Nut Butters

Naturally More is leveraging its growth in the nut butter segment by launching the industry’s first complete line of nut butters boosted with the natural wholesomeness of probiotics and flax. The new line targets a growing customer base looking to combine the brand’s distinctive natural nut butter taste and signature texture with the opportunity for digestive health and on-the-go convenience.

The three new product concepts come in 16-oz. jars and 5.6-oz. pouches. Varieties are: Chocolate Hazelnut Spread with Probiotics and Flax, Organic Valencia Peanut Butter with Probiotics and Flax, and Roasted Almond Butter with Probiotics and Flax. The jars have a suggested retail price of $6.99-8.99, while the pouches sell for $2.99-4.99.

A 2-tablespoon serving of the GMO-free and dairy-free nut butters contains 180-190 calories, 14-17g fat, 5-8g protein and 2-4g fiber, depending on variety. The fiber comes from both the flax and added organic inulin. The flax contributes 384mg of alpha linolenic acid, an omega-3 fatty acid. GanedenBC30 delivers 500 million colony-forming units of probiotics per serving.